When an animal eats what it’s supposed to eat, and lives where it’s supposed to live, it’s body will be in prime condition to provide balanced nutrition to those who consume their being as food. In contrast to this, any animal eating and living in a way that is detrimental to their health will be of far less nutritional benefit to the consumer. For this reason, as well as sustainability and ethics, we offer mostly wild caught prey sourced from outback Australia. The energetics of food play an important role in health. Where it came from, how it lived and what was done to it are some of the things you should be considering when choosing what to feed your pet.

What matters most to us
Australian, free from all additives, wild where possible. Sustainable and ethical sourcing is of utmost importance to us because the quality of life for prey animals effects the quality of nutrition for those who consume them. From the soil, to the animals, to our store and finally to your pet’s bowl, each step of the way is relevant to the wellbeing of all. The environment matters, mindfulness matters, quality matters.